Giftwaves

Privacy

Last updated 16 September 2026

To make a song, Giftwaves has to ask you for something personal: a name, and a story about someone you love. This page is the straight answer to what happens to it — where it goes, who else sees it, how long we keep it, and how to have it wiped.

The short version

1.Who's responsible for it

Giftwaves is a business operating from California, United States. It runs the website giftwaves.fm and it is responsible for the information described on this page.

The contact address for Giftwaves is hello@giftwaves.fm — for questions, corrections, or "please delete all of this".

2.What we collect

3.Who it's shared with, and why

Only the services that actually make Giftwaves work. Each one gets the piece it needs and nothing more, and each handles it under its own terms:

We don't sell your information, and we'd only hand anything over if the law genuinely required it. Giftwaves does run Facebook ads, which means Meta is told when someone who saw an ad goes on to buy — read on.

4.Analytics, cookies, and session recording

Giftwaves uses PostHog to see where the site helps people and where it trips them up — pages reached, steps finished, that sort of thing. It sets a cookie and uses a little browser storage to recognise the same visit.

PostHog also records the session on the live site: the pages you saw and how you moved and clicked through them, so we can watch back where something broke. Nothing is recorded on previews or test versions of the site. You can block it with any tracker-blocking extension, and you can ask us to delete your recordings along with everything else.

Giftwaves also runs the Meta (Facebook) pixel, because Facebook and Instagram ads are how most people find this site and there's no other way of knowing which ads are worth paying for. The pixel loads only on the live site — never on previews, test versions or demo walks — and it tells Meta when you reach the landing page, start a song, open the checkout, and complete an unlock, along with the amount of that unlock.

It sets two cookies of its own, _fbp and _fbc, which let Meta recognise the same browser and remember which ad you arrived from.

Because browsers increasingly block that pixel, our server also sends Meta a message at the moment a song is unlocked — Meta calls this the Conversions API. That message carries the unlock amount, the song's id, the two cookies above, your IP address and browser, and your email address hashed: scrambled one-way with SHA-256 before it leaves our server, so Meta can check it against an address it already holds but can never read it out of what we sent. Your actual email address is never sent to Meta. Neither is the recipient's name, your story, or the lyrics — none of that is any of Meta's business.

Any tracker-blocking extension blocks the pixel. You can also turn off ad personalisation in your own Facebook and Instagram settings, and Meta describes the controls it offers at facebook.com/help/568137493302217 and your ad preferences.

5.The person the song is for

They never signed up for anything — you told us about them. So: only share what you'd be comfortable telling a friend on their behalf, and if they'd rather not be in our records, tell us and we'll remove them. We treat their name and your story about them exactly the way we treat your own information.

The gift page has a long, unguessable address, but it isn't password-protected: anyone with the link can open and play the song. That's what makes it giftable — just be deliberate about who you send it to.

6.How long we keep it

Honestly, in the state it's in today:

A proper retention schedule is on the list. In the meantime, one email and it's gone, which is the part that matters to you.

7.Your choices

Write to hello@giftwaves.fm and you can ask us to show you everything we hold about you, correct something that's wrong, or delete the lot — yours and the recipient's. We'll reply within a few days and won't ask you to justify it. Depending on where you live you may have these rights formally, under laws like the GDPR or the CCPA; you have them here regardless.

The only email we send automatically is the one delivering your unlocked song, plus any reply to something you've written to us. We don't run a marketing list, and if that ever changes it'll be something you opt into on purpose.

8.Keeping it safe

Songs and the details behind them live on a server we control, reached over encrypted connections, and payment details never reach it at all. No one can promise perfect security, and we won't pretend otherwise — but the less we hold, the less there is to lose, which is why deleting on request is a standing offer.

9.Children

Giftwaves isn't meant for children under 13 and we don't knowingly collect anything about them. If a child's details reached us, tell us and we'll remove them.

10.Changes

This page will change as Giftwaves grows — especially section 6, once there's a real deletion schedule to describe. Material changes get a new date at the top.

11.Talking to us

Everything above runs through one address: hello@giftwaves.fm. The rest of the deal — the price, the watermark, the refund — is in the terms.

This policy is written plainly on purpose and hasn't yet been through a lawyer. It's an honest description of how Giftwaves actually handles your information today — but it isn't legal advice, and it'll be reviewed properly as the business grows.